Last Updated: July 1, 2026

Introduction

Finance Sesame and our affiliated companies delivers content to you through our Website and by email. We are also a marketing and data company, and use information we collect to help advertisers reach selected audiences via online, in-app, email, telemarketing, and other advertising methods, and sell data about individual consumers and offer a range of cross-context behavioral advertising services.

This privacy policy discusses the personal information we collect from you and that you may provide when you visit Finance Sesame, as well as our practices for collecting, using, maintaining, and disclosing that information. For more information about our website, please also refer to our terms of service.

Please read this policy carefully to understand our policies and practices regarding your personal information. If you do not agree with our policies and practices, please do not use our website or subscribe to our email list. By accessing or using this website or interacting with our other services, you agree to this privacy policy.

Where This Policy Applies And Third-Party Platforms:

Finance Sesame and other websites, even those linked from our site, operate as separate entities with independent privacy practices. We have no control over nor responsibility for their handling of personal information. We encourage you to review the privacy policies of any websites you access through links from Finance Sesame.

How We Collect Your Personal Information:

We collect information at this website that you provide to us, such as name, email address, phone number, and mailing address, and anything you choose to submit on an inquiry form. We may supplement the data you provide with additional data that we obtain from third parties, including affiliates, marketing or advertising partners, data brokers, and other third-party data providers that have obtained your personal information from their own services. We also automatically collect some additional information using web technologies like cookies and other tracking technologies, to perform analytics on our website and to facilitate advertising. See below for more information.

The Data We Collect:

“Personal information” is any information the Company creates, collects, uses, or stores in its business operations that identifies, relates to, or could reasonably be connected to a particular consumer or household.

When you sign up for the Finance Sesame, we collect personal information you provide, including your name, date of birth, street address, e-mail address, and phone number. We also automatically collect information through cookies and similar technologies, such as IP address, imprecise geolocation (inferred from your IP address), device identifiers, timestamps, browsing activity, and click-through data. We may supplement this with information relevant to advertising obtained from data brokers or publicly available databases, including demographics, interests, location history, or purchase records. Please refer to “Your Privacy Rights” below for information on how to exercise your rights.

In accordance with California law, and within the previous twelve (12) months, we have collected personal information belonging to the following categories: identifiers; personal information categories set forth in the California Customer Records Statute (Cal. Civ. Code § 1798.80(e)); protected classification characteristics; internet or similar network activity; commercial information; professional or employment-related information; imprecise geolocation data; and inferences generated from other personal information.

Information collected through this site may be sold or shared with third parties and our affiliates for marketing and advertising purposes. You have the right to opt out of the sale or sharing of your personal information at any time at here or by calling 844-550-0429.

Sensitive Personal Information

We do not directly collect “Sensitive Personal Information,” which is data related to your race/ethnicity, religion, precise geolocation, LGBTQ+ status, health, financial accounts, or citizenship status. We do, however, indirectly collect, via automatic data collection technologies (e.g., cookies), data about your visits to web pages, which could indicate your interest in sensitive topics or membership in a sensitive group. For example, if you visit a page that is targeted to a specific ethnicity, or which gives information about a particular health condition, that may imply that you are interested in those topics. We do not make those inferences ourselves, but our affiliated group of companies, or other third parties to whom we disclose personal information may make these inferences. If your state or local laws prohibit the collection of Sensitive Personal Information without your consent, our affiliated group of companies will not make sensitive inferences. We do not collect or use any personal information relating to children under 18.

Our Uses of Personal Information

We use the personal information we obtain to send you newsletters that you sign up for and to provide content or marketing messages by email or via other channels. We will also share personal information with our affiliates and other companies who may also send you marketing messages. You can opt out at any time here. Our use of your personal information is also known as “cross context behavioral advertising” in some cases.

Disclosures of Personal Information

We share the data we collect with our affiliated companies for marketing uses, and with service providers, including companies that provide services related to cross context behavioral advertising, analytics, advertising fraud detection, web hosting, information security, or other related services. We may also share your data with third parties (including our affiliates) who may further sell or share it. We have contracts in place with any third parties who have access to information to ensure adequate information security measures and compliance with laws. We may also share personal information as required by law, or to protect the health or safety of any person.

In some cases we may disclose your personal information to law enforcement, regulators, judicial authorities, other government entities, or other third parties to comply with any court order, law, or legal process, including to respond to any government or regulatory request; to protect the rights, freedoms, or safety of any person; and/or to enforce or apply our terms of use and other agreements, including, if applicable, for billing and collection purposes.

We may also disclose your personal information to a buyer or other business successor, whether as a going concern or as part of a bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Website users is among the assets transferred to effectuate a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets.

We may also disclose your personal information to a third party for any purpose disclosed by us when you provide the information (either in this privacy policy or on the screen in which you provide that information) for any purpose to which you have consented.

Personalized Advertising, Data Sharing, and Analytics

We share personal information collected at and through this website with other companies who may show you advertisements on this or other sites, and for related analysis and reporting purposes. These companies (some of whom may be classified as data brokers) use cookies, pixels, and related technologies to collect information from your browser about certain websites you visit and the advertisements displayed to you or that you click on. We (or they) may combine this with personal information from other sources (including data brokers) and share it with third parties for marketing and advertising purposes (this is also known as “cross-context behavioral advertising” under California law). We (and some of the third parties described in this section) collect your IP address, date and time of your visit to the website and your actions here, your Internet Service Provider (ISP), and the browser type and version you use to visit. This information may be combined with personal information from other sources as described above and used to display advertisements from us or from others through email, apps, websites, social media, direct mail, connected TV, or by other channels. We also use personal information to understand how users interact with this site and the advertising we display in order to understand and improve the user experience.

Cookies, Pixels and Similar Technologies

Cookies are small computer files that are stored on your browser for use as identifiers so that we or our partners can recognize your browser on certain websites. We do not track every site you visit on the Internet. At this website, we utilize cookies, pixels, and related automated data collection technologies to operate this site safely and effectively; understand how users engage with our website; display personalized content and advertisements; and track engagement with and response to advertisements or other communications. You can restrict, block, or delete cookies at any time by changing your browser settings. If you use a “do not track” or opt-out setting, we will set an opt-out cookie on your browser to stop additional data collection. If you delete this opt-out cookie, you will need to opt that browser out again because our site will no longer know not to collect data about your visits.

The Website uses a variety of automated data collection technologies, including browser cookies, Flash cookies, and web beacons. Cookies are small data files stored on your device that support core Website functions. You can adjust your browser settings to refuse cookies, though this may limit access to certain Website areas.

Flash cookies may also be used to store information related to your preferences and interactions with the Website. These cookies are managed through Adobe’s Flash Player tools rather than browser settings.

We also use web beacons, pixel tags, and similar tracking technologies on our Website, in emails, and on affiliated sites to measure usage patterns, content effectiveness, and system performance.

Do Not Track Signals and Global Privacy Control

We honor Global Privacy Control (“GPC”) signals and other universal opt-out signals as valid opt-out requests for the sale and sharing of personal information. Upon detecting such a signal from your browser or device, we will process the opt-out automatically on your behalf. We do not seek to monitor every website you visit online. As described above, you may manage or remove certain cookies at any time through your browser settings. If you choose to opt out or enable a browser-based “Do Not Track” signal, including the GPC, an opt-out cookie will be placed on your browser to limit certain data collection activities. If that opt-out cookie is removed or your GPC settings are changed, automated data collection may resume.

Exercise Your Privacy Rights

You have rights with respect to your personal information (including any sensitive personal information), including: (1) to know what data we collect and how we use it–this policy is intended to tell you that, (2) to obtain a copy of the personal information we have collected about you, (3) to tell us not to share your information with third parties, (4) to have information deleted, or (5) to make other requests. You may exercise your rights at any time at this page, or by calling 844-550-0429. If you still have questions or concerns after you have made a request, you can contact us using the contact information below. If we cannot resolve your issue, you may also be able to contact a local privacy authority in your state, if applicable.

If you would like to log complaints, please see below for contact information:

For the FTC: ReportFraud.ftc.gov or go to ftc.gov/complaint. You can also go directly to the Better Business Bureau complaint portal at bbb.org/file-a-complaint.

You don’t need to create an account to make a data rights request, and the information you provide when making a request will only be used to confirm that you have the authority to make such a request. However, to respond to your rights request we need to verify that you have the authority to make such a request by confirming the information requested relates to you. To do this, your request must provide enough information for us to confirm that you are the person whose information we have collected, or an authorized representative of that person; and make your request with enough detail for us to know what you are asking for and respond. We aim to respond to all verifiable requests within 45 days. If additional time is needed, we will inform you in writing within the initial 45-day period, explaining the reason and anticipated timeline, not to exceed an additional 45 days.

If your request is denied in accordance with applicable law and you wish to challenge that decision, or if you have questions or concerns about our privacy practices, you may reach out to us using the contact details provided below. Depending on your location, you may also have the right to contact a relevant privacy authority. We do not treat individuals differently for exercising their data protection rights.

Children’s Privacy

This website may be used only by people aged 18 or older. We do not knowingly accept personal information from children under the age of 18, and we will remove any such personal information if we become aware that we have received it.

Data Security

We use commercially reasonable technical, physical, and organizational security measures to protect your personal information from loss or misuse. We maintain policies and procedures, staff training, technical monitoring, and audit our practices regularly to ensure that we are keeping pace with evolving threats to personal information.

Retention of Personal Information

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including providing our services, complying with legal obligations, resolving disputes, and enforcing our agreements. When personal information is no longer needed, we delete or anonymize it in accordance with our data retention practices.

Changes To This Privacy Policy

This Privacy Policy may be changed or updated at any time, without advance notice. The updated policy will apply as of its published “effective date.” You are encouraged to review this policy periodically to stay current on how we collect, use, and share personal information.

Data Processing in The United States

This site and our technical infrastructure are located in the United States, and are intended for use only by users in the United States. By visiting this website, you acknowledge and agree that your personal information will be stored and processed in the United States, subject to the laws of the United States.

Our Contact Information

If you have questions or feedback, please contact us at [email protected] or 1385 Hwy 35 (Box 285), Middletown, NJ 07748.